I haven’t blogged much lately. In large part this is due to the fact that I have recently moved across the cannal again and am currently residing in Bournemouth, UK. Yes, that’s right - I’m back at university!
Whilst university tasks and another project eat into my time, using that as an excuse for not blogging [...]

A lot is written about the importance of metrics in marketing. Especially in the online marketing world where there are tons of options to track and measure success of a campaign. Whilst plenty of people are moving forward in this area, and more and more companies start to focus on things such as ROI and [...]

Apparently a lot of people outside the bubble have no clue what we are talking about when we mention social networking. In fact, 58% of the respondents in a recent survey said they’d never heard of the term.

The research was done internationally and funnily enough, the figures heavily depend on the nationality of the respondents. [...]

Our local search guru, Martijn Beijk just pointed me at an interesting article on Search Engine Land.
According to the Telegraph teenagers are using Google Maps to locate houses with swimming pools. After they’ve located a swimming pool a group on Facebook is started to invite all their friends to this house, without the owner’s knowledge [...]

So, first of all: Welcome to Daan Jansonius.com

I’ve been blogging on Taxidriver Marketing for a good few months now, but I decided it was time to claim my own domain name. Having done that, I’m not really sure what to do with it yet. So I’ll keep the main page just to blog about my [...]