Watching ‘Batman Begins’ again just gave me inspiration for a blog post. Mot comics are filled with what we in Holland call ‘toilet tile wisdom’. And plenty of these can provide food for thought for marketeers, so I decided to write a blog post using quotes from comics and the lessons that can be learned [...]

This is another excellent presentation about social media and how it’s changing the way marketers need to think and work. Created by Marta Z Kagan, Social Media Evenagelist

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Looking for a way to explain social media to people who haven’t got a clue what you are going on about? You can’t really go wrong with sending them this video!
Video by Lee Lefever of Commoncraft

Also have a look at their blog or Youtube channel, as there is plenty more of where that came from.
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This is an excellent video by John Moore from Brand Autopsy
He shares his 5 rules for big companies to act small. I particularly liked his quote ‘Get big, by acting smaller’ - hence the jumbo shrimp marketing.
His five rules are:
1) Be the best, not the biggest
2) Love your business
3) Passion attracts passion
4) Treat employees as [...]

Did you ever wonder where the hell people got the time from to post online, to adjust a wiki, to keep a blog up to date? This guy has probably the best explanation you’re likely to find.
I meant to post this a while ago, but have completely forgotten all about it. But I just came [...]

The title might be slightly misleading, but Darren Barefoot and Julie Szabo started it - their new book is called “Getting to first base - a Social Media Marketing Playbook”. Besides, I wanted to make it rhyme. And it gives me another reason to include this picture:

As a blogger, although a relatively new and obscure [...]