Apparently a lot of people outside the bubble have no clue what we are talking about when we mention social networking. In fact, 58% of the respondents in a recent survey said they’d never heard of the term.

The research was done internationally and funnily enough, the figures heavily depend on the nationality of the respondents. [...]

Earlier I wrote how Inc. 500 companies are starting to embrace social media and I fleetingly mentioned how they are outpacing the Fortune 500 companies  in the adoption stakes.

A study by Burson-Marsteller, a global PR firm, has revealed that 15% of the Fortune 500 companies currently manage a blog. Most of them operate in the [...]

A few years ago blogging was the next big thing. Every company figured they needed one, although barely anyone had a clue why exactly. Whilst blogging has matured as a medium, communities seem to be the new darling of online marketing.
A recent report by Deloitte, Beeline Labs and Society for New Communications Research has shown [...]

This is another excellent presentation about social media and how it’s changing the way marketers need to think and work. Created by Marta Z Kagan, Social Media Evenagelist

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This is a pretty cool presentation by MTV Asia about youth and media consumption.

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Source: Only Dead Fish
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